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Jul 09, 2018

EPIC Provisions launches EPIC Performance Bars

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Leading purveyors of humanely and regeneratively-raised meat snacks debut premium animal-based performance bar line

AUSTIN, Texas – EPIC Provisions, the snack brand on a mission to make humanely-raised, animal-based foods that improve the welfare and management of those animals, debuts EPIC Performance, a new line of premium non-GMO protein bars made from cage-free egg whites, nuts, and dried fruit. Each whole food bar within this new launch is packed with 12 grams of clean protein, made with six ingredients or less and absolutely no added sugar or unspecified natural flavors. Every bar is gluten free, soy free, and Kosher offering delicious nourishment fueled by nature.

Available in four flavor varieties including Peanut Butter, Peanut Butter Chocolate, Almond Butter Chocolate, and Lemon (Whole30-approved), EPIC Performance Bars bring to life whole food nutrition in a single-serve protein bar that is perfect for athletes and adventurers. The intentional ingredients and flavor profiles make them an epic snack that is convenient and delicious, fitting into many diets and lifestyles.

"With all EPIC products, we purposefully innovate and produce in order to positively impact the animal supply chains we source from," said EPIC Provisions Co-Founder, Taylor Collins. "The launch of EPIC Performance Bars is only the start. Creating a product made from cage-free, non-GMO egg whites is the first step to taking on our commitment to lead and improve the development of premium, pasture-raised laying hen supply chains."

EPIC Provisions has already made drastic improvements on the laying hen supply chains by converting 10 laying hen farms in the U.S. from conventional practices to cage-free models, ensuring all of their hens are fed a diet of non-GMO feed. 

EPIC Performance Bars can be found at natural, organic, and traditional grocery stores nationwide including Kroger, Target, Walmart, and Whole Foods. All flavors are also available online at Store.EPICbar.com, retailing for $2.29 MSRP each. 

About EPIC Provisions

EPIC Provisions is a food brand on a mission to make humanely-raised, animal-based products that improve the welfare of those animals and supply chains, promote the health of humans, and regenerate the land on which we all depend. All of EPIC's products are inspired by the simple yet powerful diets of our ancestors and are consistent with our unique evolutionary biology. The Austin, Texas-based brand launched in 2013 with EPIC Bars, the original meat, fruit, and nut bars that are a savory high-protein snack packed with the highest quality animal meat available, including 100% grass-fed bison and beef, pastured pork, and wild-caught salmon. Each bar is rich in protein and free of gluten, grains, soy, and dairy. Other products in EPIC's line include Bites, Snack Strips, Pork Rinds, Oven Baked Pork Rinds, and Bone Broths. EPIC's co-founders, Taylor Collins and Katie Forrest, are partners both in marriage and in their dedication to making positive and epic impacts on the environment, agriculture industry, and other packaged foods businesses. They do so through their strategic partnerships, transparent initiatives, and consistent high standards for sourcing and production. Most recently, EPIC expanded its mission by debuting EPIC Performance, a brand-new line of animal-based, non-GMO, cage-free egg white and nut bars, made with six or less simple ingredients and 12 grams of clean protein.